posted October 12, 2000 11:42 AM
Of course the short answer to this question is "yes, It will definitely change the industry." But it's difficult to say whether the change will have a positive or a negative affect.The old adage "Any publicity, is good publicity" would apply here. The creation of an animation category may or may not contribute to the "ghettoization" of animated films...but even if it does, at least in the ghetto they will have a roof over their head. Animated films are homeless at the moment. They lack any kind of presence in the general public's mind. Mention "Kiriko", "Princess Mononoke", "Cats Don't Dance" or even "Iron Giant" to the average ticket buyer, and they'll stare at you blankly.
The present state of the industry is, if it's not Disney it doesn't exist (accept for some Dreamworks movies, because they're mistaken for Disney movies
). Yes, in an ideal world animated films would be judged as equals along side their live action counterparts. The word "animated" movie would disappear and all productions would be called movies. A nice thought...but it's about as realistic as world peace and a lockless society.
Greater exposure will only help the entire industry...even if the exposure is only a nomination. An animation category is the first practical step toward increased public awareness and a more respected position in the industry.